Case Study | Steel Storage Container SEO | 77 Visits to 15,000

In this SEO case study, we will show you how we took a steel storage container (also called conex boxes) lead generating website from a mere 77 monthly visitors to just under 15,000 organic visits. When we examine the cost to purchase the same traffic from pay-per-click programs, this website had a net value of $3.6 MILLION dollars when we completed our work.

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Problem:

This client had a specific goal of generating qualified sales leads from people looking to purchase or rent steel storage containers. This is a little bit of a difficult space because there are a lot of businesses trying to target the same keywords in the exact same markets.

Solution:

• Title tag and H1 tag optimization
• Create unique content for locations served to target the client’s market.
• Link building via guest posting, content syndication, press releases, etc.

The Result:

At the end of this campaign, this client’s authority was so strong in Google that we could build a new page and have it rank in the top three results within five minutes of publishing it. The website was sold to an undisclosed buyer in late January 2021.